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Brand Strategy, Digital Strategy

Creating a Compelling Digital Brand Experience


 

Creating and executing a comprehensive digital strategy is a top priority for many brands. A critical aspect of any digital strategy should be the brand experience – how consumers will experience your brand across multiple and varied digital channels. At it’s simplest, the brand experience needs to be consistent, relevant and valuable in the eyes of your audience. The complexity though, is in the details of creating those individual brand experiences that are inextricably connected at their core, but vastly different within each digital channel. keep reading

Darcy Schuller is the Chief Digital Marketing and Brand Strategist at Suvonni, an innovative boutique digital marketing agency in Chicago. As a leader in the digital marketing space, Darcy is passionate about helping clients build stronger brands through elevated customer engagement, social media marketing, content marketing and dynamic web experiences. Darcy is a respected marketing thought leader, speaker and consultant.
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