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Content Marketing

5 Simple Reminders for Content Creation

 

Content Marketing is the name of the game these days. But, the struggle of creating really high quality content on a consistent basis is one of the most challenging aspects of engaging in content marketing. And, to make matters worse, even the best content has a high probability of getting lost in the sea of content noise. As more and more content is being produced and distributed by marketers and publishers every day, it is getting increasingly difficult to get even your best content in front of your target audience. We have reached the point, as Mark Schaefer has eloquently pointed out, of Content Shock.
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Darcy Schuller is the Chief Digital Marketing and Brand Strategist at Suvonni, an innovative boutique digital marketing agency in Chicago. As a leader in the digital marketing space, Darcy is passionate about helping clients build stronger brands through elevated customer engagement, social media marketing, content marketing and dynamic web experiences. Darcy is a respected marketing thought leader, speaker and consultant.
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Content Marketing

Creating Content That Your Audience Craves Is The Key To Successful Content Marketing!

Are you creating content that your audience will actually consume? There is a lot of content out there. Much of it created for the sake of simply creating content as many businesses have prioritized creating content over other forms of marketing in the hopes of generating awareness and leads by providing value to their target audiences.
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Darcy Schuller is the Chief Digital Marketing and Brand Strategist at Suvonni, an innovative boutique digital marketing agency in Chicago. As a leader in the digital marketing space, Darcy is passionate about helping clients build stronger brands through elevated customer engagement, social media marketing, content marketing and dynamic web experiences. Darcy is a respected marketing thought leader, speaker and consultant.
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Content Marketing

Don’t Let These Content Marketing Mistakes Impact Your Success!

Content marketing isn’t easy. It takes time, resources and dedication to pull it off successfully. But for those who invest in making their content marketing a priority, the payoff can be very rewarding. It isn’t rocket science… but there are a few key elements that will ultimately determine how successful your content marketing efforts are. We’ve compiled our top 10 list of content marketing mistakes to avoid (along with recommendations on where to focus your efforts) so that you can hit the ground running.

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Darcy Schuller is the Chief Digital Marketing and Brand Strategist at Suvonni, an innovative boutique digital marketing agency in Chicago. As a leader in the digital marketing space, Darcy is passionate about helping clients build stronger brands through elevated customer engagement, social media marketing, content marketing and dynamic web experiences. Darcy is a respected marketing thought leader, speaker and consultant.
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